It’s rare that a client will hire us for a project without supplying a creative brief, so we relished the opportunity to design a poster for AIGA Wichita on our own terms. Since their only requirement was to announce the lecture event, we were given a huge amount of creative freedom that’s hard to find elsewhere in branding: that is, a freedom to shamelessly promote our Principal Matteo Bologna and his custom typeface, Liminal.
To see more of our work, visit our Behance profile or www.mucca.com.
